Brightcove

Top 5 Video Marketing Mistakes

 
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Video moves business. No form of content engages and converts customers more effectively than video. Both B2C and B2B companies are making video an increasingly important part of their marketing strategy to guide their viewers throughout the customer lifecycle. As the role of video marketing increases, organizations are falling victim to a number of common mistakes.

Read this whitepaper to discover how to avoid missteps as you add video to your marketing strategy