Kingpin

Crossing the Digital Divide

 
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Many Telcos know that they’re losing revenue to internet competitors and sense that change is urgently needed if they’re to keep pace, but lack a clear vision of what digital transformation would mean for their business.

The success factors of companies like Amazon, eBay and Uber offer some clues. These companies are ‘digital leaders’ not because their offering is so extraordinary (they mostly deal in products that would have been recognizable in the 1990s), but because of how they offer, sell and fulfill their propositions and how they engage with their customers.